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SEO Content Executive Recruiters
This client, a healthcare executive firm, approached our team because of their poor SEO rankings. We began the work by creating a new WordPress website where job searchers could search for jobs and employers could sign into a private back end to view videos from qualified job seekers. However, just creating a functioning website is not enough to help a website rank on Google. We suggested a content strategy to help them rank for industry keywords on articles that would be read by their target market, those in need of executives for their healthcare organization.
SERP For Targeted Industry Keywords
- Rank for keywords used by hiring managers at large healthcare organizations.
Healthcare Executive Content Creation
- Keyword and competitor research was conducted.
- Scholarly content was created with a targeted audience in mind.
- Location-based SEO content was created to rank for service areas.
- YouTube videos were created for link building.
- Content was shared via Social Media.
Results
The client now ranks on page one for the following industry terms:
- Boutique Executive Search Firms
- Managed Care Analytics
- Executive Recruiters Richmond VA
- Role Of A Chief Financial Officer In A Hospital
- How To Prevent Physician Burnout
- Interim Nurse Consultant Jobs
- Vacancy in Healthcare