Search Engine Optimization
SEO is both a science and an art.
It has been said that there are over 200 ranking factors Google considers when its algorithm decides where to place a website on the search results page.
That is why, when working with a client on search engine optimization, we take a deep dive into the site to identify the issues that are keeping the website from ranking on page 1.
These can be technical issues, content issues, or a combination of both. We would love to speak to you about your website and your challenges with SEO. Click the button below to schedule a consultation today.
Since your website’s rankings on Google and other search engines depend on many things, we begin with an SEO audit of your website. Here is a list of some of the items we look at to give you an idea of how we work with our SEO clients:
- Website Crawl
- Site Map Audit
- Audit of Various Versions of Your Website
- Audit Internal and External Links
- Test Site Speed
- Check Security
- Backlink Audit
- Google Analytics and Console Content Audit
- Backlink Audit
Once we have analyzed these items, we will draft a plan of action for you to review which will include our expected results.
If you would like to speak to us about what we can do for your business’s rankings and to answer any of your questions, contact us by clicking the button below.
FREQUENTLY ASKED QUESTIONS
Yes. We believe SEO is both a science and an art. We offer professional SEO services for your blog, website, and business handled by our experienced team.
Binary Bits has been working with businesses to help them rank higher on search engines since 2004.
Binary Bits is an SEO firm that performs technical, on-page SEO, UX, and SEO content creation. The first thing we do with all clients is to do a deep dive to help us identify what is making it harder for your site to rank. The causes can be anything from content not written for intent, slow loading times, links blocked by bots, and many more. Once we have identified the issue, we will offer a solution for you, measure your current standings, and at the end of the project, provide a comparison to show you the improvements that come as a result of our work.
Yes. If you are interested in giving your website a competitive chance to come up on search results, let’s talk. Set up a free consultation here so that we can learn more about your business goals and tell you more about how we can help you achieve them through Search engine optimization.
Yes. Google is focusing on the quality of your website’s content and that means paying attention to E-A-T. Binary Bits can audit your site and come up with a strategy to make sure that your site is optimized for expertise, authoritativeness, and trustworthiness.
Our goal is to create long-term relationships with our clients. This means that we look to make our clients happy and that means delivering results. We also believe in transparency. In order to achieve this goal, our clients have access to each task that we undertake in order to achieve results. Finally, we always supply clear, easy-to-understand data so that our clients can be in the loop and have a clear view of their campaigns.
When you decide to work with Binary Bits, we will send you a detailed project outline with all deliverables clearly stated. If you agree with the deliverables, you can then sign the contract which will include these deliverables. We make everything clear and easy to understand.
You will be assigned a project manager who will be your point of contact. This project manager will assign tasks to the appropriate members of our team which will vary depending on what type of SEO work we are performing. For example, you may need a developer to work on site speed issues. If we are working on a content project, you will work with members of our SEO writing team. You can get to know our team here.
Absolutely! Our Technical SEO team is experienced in auditing websites to figure out the pain points that can be addressed to improve page speed. Take a look at this case study where we took a website from over 17 seconds to under 3.
With Google’s move to Mobile first indexing and the large amount of people who search on mobile, we prioritize mobile Search engine optimization.
No, but we can refer you to partners that do.
Yes. Our content marketing team can work with you on a plan for content marketing. Their goal is to focus on intent, so that the pieces they write can drive views of people with higher chances of conversion. You can then work with our technical SEO team so that we can enhance that content and really give it a chance to rank high.
Our number one priority when conducting keyword research is intent. It is no use to you to rank on Google for keywords your clients aren’t searching. When we begin to conduct keyword research, we look at your website, your industry, and your competitors in order to find keyword opportunities that will lead the right eyeballs to your site.
We use a variety of SEO tools and applications including but not limited to: Google Analytics, Google Search Console, Google Lighthouse, Google Trends, Serpstat, SEMRush, Moz, Ahrefs, and ScreamingFrog.
Yes, featured snippets (Schema) are a great tool for Search Engine Optimization. Contact us so we can walk you through work we have done in this field and so you can tell us more about what you are looking to achieve.
There are many elements that affect search engine rankings. This can be anything from site speed, links, the quality of the content, site structure, and more. At Binary Bits, our focus on SEO is earning quality traffic. We want to make sure that the right people land on your website, and that when they do, that we maximize their chances of conversion. However, the first thing we look at is the technical structure of your website. You can have incredible content, but if your site is slow or links are being blocked from search engines, the work will be for naught. Ideally, we like to address any technical issues first, and then work on content and enhancements.
SEO takes time. It is not something that is done once and left to the side. You can expect to see small benefits within 1-3 months and more powerful benefits within 6 months.
Our metrics vary by client and by their goal. For example, if a client comes to us with a slowly loading site, the measurement in this case would be site speed. For other clients, our measurement may be targeted traffic. When we discuss your site’s SEO, we will discuss your business goals along with your SEO challenges, so that we can come up with the right measurement for your situation. These will be clearly outlined in your contract so you know exactly what to expect.
We have ranked clients in the top 3 in the past for powerful intent words, so chances are highly likely that we will. However, we don’t guarantee this type of results because algorithms are constantly changing. What we will work on is improving your current rankings for words of intent to drive good traffic to your site.
This depends on the type of SEO work we are performing. When first getting started, we will need information about your audience/clients, industry, goals, and KPIs. We will also need access to your Google Analytics and Google Search Console. We will also need to your website. Other needs may arise depending on the type of SEO work that we will be performing for your website.
For most SEO work, yes. SEO is not something that is improved immediately. While you should expect to see smal results from the get-go, it will take around 3-4 months to start seeing real results. Search engine optimization takes time, for this reason our minimum SEO contract is set at 6 months.
Binary Bits believes in transparency, long relationships, and measurable results. From our first consultation, you will see that we focus on what matters, intent. Our goal is to drive the right people to your business website. Our goal is to drive people with higher chances to convert. You will be able to follow the SEO process directly, you will be able to see the tasks assigned to the team members assigned to your project and follow them from start to conclusion. Finally, we will measure your current standings and compare them at the end of the project so you can clearly see the direct results from our work. Contact us to schedule a free consultation so we can learn more about your needs and so we can answer any questions you may have.